Sony has announced a new promotion whereby anyone who purchases a $5 Buck Box at a participating Taco Bell location will automatically be entered for a chance to “Play the Future First” and win a free PS4, every 15 minutes, before the PS4 release date.
Sony and Taco Bell’s promotion will be running in the United States from now until November 10th, giving thousands of fans the chance to win a free PS4 days before the PlayStation 4 hits shelves at retail stores on November 14.
During the promotion, each PS4 branded Taco Bell $5 Buck Box or Big Box, which includes a Cheesy Gordita Crunch, Crunchwrap Supreme, Burrito Supreme, a Crunchy Taco and a medium fountain drink, will include a unique code which customers will be able to text into Taco Bell for a chance to win the PS4 prize pack.
In 2012, Taco Bell and Sony partnered up to give away the Playstation Vita (PS Vita) before it was released. The new promo to win a free PS4 kicks off a “multi-year” partnership that will continue to bring innovative gaming experiences and craveable food to fans in the U.S.
Future promotions worldwide may be rolled out to the company’s non-Taco Bell restaurants, but so far the promo is only running in the United States.
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